ecommerce Calculator

Marketplace Break-Even Calculator

Calculate the minimum selling price and unit volume needed to cover all fixed and variable costs.

Audited by UniqCalc Methodology Team • Formula Checked • Free & No Registration Required

Verified Mathematical Model & Formulation

Break-Even Price = (Fixed Unit Costs + COGS + Shipping) / (1 - Variable Fee %)
Break-Even Units = Total Fixed Costs / (Selling Price - Variable Cost per Unit)

Determines the exact price floor where net profit equals zero, protecting sellers from selling below cost after accounting for compounding percentage marketplace fees.

Configurable Parameters & Standard Units

  • Product Cost (COGS) ($): (Default: 15 usd)
  • Shipping & Packaging ($): (Default: 5 usd)
  • Other Fixed Costs per Unit ($): (Default: 2 usd)
  • Total Marketplace Fee (%): (Default: 15 percent)
  • Monthly Fixed Overhead ($): (Default: 500 usd)

Standard Worked Example & Practical Verification

Scenario: Item costs $12.00 to make, $4.50 to ship, with 15% marketplace commission and $2.00 fixed ad cost.

Calculated Solution
$21.76 Minimum Break-Even Price

Practical Takeaway: Selling below $21.76 results in a net financial loss on every single order.

Frequently Asked Questions

Why does a 15% fee require dividing by 0.85?

Because the marketplace fee is taken from the final selling price, not your cost. Dividing by (1 - 0.15) correctly accounts for the fee on the expanded price.